Client: The Skin Clinic - Lebanon
Tasks: Produce and Post Produce and Promote YouTube Content
This included all elements of preproduction, production and post-production, including scripting, storyboarding, sound recording, filming, editing, coloring, English and Arabic copywriting, Youtube Thumbnail design, publishing on YouTube and Promoting.
Facebook and Instagram are the social media platforms used for promoting this content where two 1-minute snippets that included essential parts of the video were published. The Facebook promo included the link that redirects the viewers to the YouTube channel in the post itself.
On Instagram, and slightly altered to fit Instagram's platform guidelines, the videos were given square dimensions to enlarge the image, and the YouTube video linked in bio.
I produced four videos published on YouTube and eight on other social media platforms
End-Cards
I designed a production plan using several different social media elements considered using Social Media techniques, such as YouTube end cards. As the video ends, ac ontact page pops up with information about the clinic, social media handles, and contact info of the doctor. Meanwhile the doctor asks viewers to contact them in case they have any questions.
This design included space for the Subscribe hovercard of The Skin Clinic's channel. After the featured doctor asks the viewers to Subscribe and contact the clinic for further info, the video fades out, keeping the credits and adding a link to the playlist this video features in and a link to a video of one of the clinic's products and services.
